When integrated right into the flow of work, predictive and generative AI can help you make informed decisions based on business insights, and create content in natural language. You can anticipate customer behavior, understand customer satisfaction, and create more personalized experiences. Recent surveys found that:ĭefine AI use cases with your customer at the center.ĪI has the potential to reshape every corner of your company, from sales to service, from marketing to commerce. Putting the right guardrails around generative AI is critical. It’s important to put ethical guardrails and guidance in place to help you innovate responsibly, stay ahead of potential issues, and create safe, trustworthy practices for your business. You will only earn your users’ trust if you can demonstrate that outcomes and decisions made by generative AI models are effective, accurate, and free of bias and toxicity. You need to promote confidence and lessen potential ethical and security risks as you use generative AI to open the door to richer customer experiences Create guidelines for ethical use. Like meaningful relationships between brands and customers, AI’s success must be based on trust. Privacy, hallucinations, data control, bias, and toxicity are just some of their concerns. For CEOs, AI is the #1 priority, but 73% of employees believe that generative AI introduces new risks. Generative AI is capable of creating text, music, images, and even computer code, and can drive incredible customer experiences and business benefits. But we also have an important responsibility to ensure that AI is safe, inclusive, and trustworthy. But let’s take a pause.Īs business leaders, we all want to fully take advantage of the capabilities of AI to create efficiency and drive business growth.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |